As a child, I constantly experimented, imagining I’d grow up to be a mad scientist. Today, that spirit of curiosity drives my exploration of the unknown as an innovator and creative leader.

I believe that being a designer is a mix of being a pirate, for the ingenious and scrappy wayfinding, and being Robin Hood, bringing the gold back to the people.
I graduated in Interaction Design at IDII in Europe. Worked at Meta Reality Labs, IDEO, DDB, eBay, and startups. I have 10+ patents granted and published work in several books and magazines. Received awards in Cannes, Webby, and the Danish INDEX Project. 
I have mentored Italian startups since 2015 as part of the Turin Chamber of Commerce program for entrepreneurs in the Piemonte region. 

Recent exhibits/speaking gigs
‣ EASY AS A KISS – Humanizing technology through design, Italy, Mar-Sep 2021
   Exhibit of Interaction Design Institute Ivrea’s work at Circolo del Design in Turin
‣ XD Immersive, Virtual Conference, July 2020 
   Featured Speaker “Augmenting the feeling of presence in Meta’s AR Story Time”
‣ Interaction 20, Milan, Italy, Feb 2020 
   “‘Smart’ is to combine human intuition and AI”
‣ SXSW Interactive, Austin, TX, Mar 2018 
   Leading panel “Letting Go: Designing for an AI you can’t control” 
‣ Interaction South America, Florianópolis, Brazil, Nov 2017 
   Keynote “Empathetic Machines: an Introduction to Adaptive UX” 
‣ UX STRAT USA, Providence, RI, Sep 2016 
   “A Personalization Strategy based on Adaptive Learning” 
‣ SXSW Interactive, Austin, TX, Mar 2016 
   “A new personalization model: Adaptive Learning” 
‣ Big Festival 2015, São Paulo, Brazil, Jul 2015 
   “Design Thinking and games with social impact”

Running field research
Running field research
Immersed in the work
Immersed in the work
Celebrating with the XFN team
Celebrating with the XFN team
Explaining something to Tim Brown :)
Explaining something to Tim Brown :)
Leading a design sprint
Leading a design sprint
Interviewing with Italian TV about the Piemonte mentorship program
Interviewing with Italian TV about the Piemonte mentorship program
Keynote presentation for 1500 people
Keynote presentation for 1500 people
Pixel pushing (joke)
Pixel pushing (joke)
Running a Design Thinking workshop
Running a Design Thinking workshop
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